Wednesday, August 12, 2009

Poison Your Credibility with These Four Expressions

Here are a four expressions that will poison your credibility as a writer:

1) On a daily basis.
Replace with the word daily.

2) At this point in time.
Replace with now or today. See also: at this juncture.

3) In actual fact.
A redundant preface. Strike it, or at least substitute in fact.

4) Needless to say.
Another example of a redundant preface. There are two preferable options:
a) Omit needless to say and just say what you are going to say.
b) Kill "needless to say" and the thing you say next. If something is needless to say, perhaps it shouldn't be said at all.